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Tag: Retail platforms
Online shoppers from Tier 2 to Tier 4 cities spent up to 77% more than those from Tier 1 cities in their last online shopping transaction: IIMA Report
March 27, 2023
• One third of consumers reported visiting digital retail platforms every two to three days • Male consumers spent 36% more money than female consumers online in their last online shopping transaction March 27, 2023: The Indian Institute of Management Ahmedabad (IIMA), a premier global management Institute, today launched a survey report titled ‘Digital Retail […]
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