D2C brand PUER has experienced remarkable growth from 2021 to 2024, boasting an average annual surge of 130%. The brand, which has a good hold in e-commerce platforms and quick commerce, has built a community of over 1 lakh loyal consumers who have shifted from chemical-based cleaning products to plant-based home care. Significant expansion has been concentrated in […]
Hindustan Coca-Cola Beverages (HCCB), one of India's leading FMCG companies, has announced the successful completion of its multi-state upskilling initiative of sales and marketing training for 25,000+ youth.
Pursuant to the announcement on 01 April 2024, The Board of Directors of ABFRL, at its meeting today, has approved the proposal of vertical demerger of Madura Fashion & Lifestyle business (MFL Business) from ABFRL into a newly incorporated company named as Aditya Birla Lifestyle Brands Ltd. (ABLBL), which will be listed separately on completion […]