By Nischay AG, Co-founder and CEO, Jar Akshaya Tritiya is an auspicious day that ushers in good luck, success, and prosperity in various facets of life. Among its cherished customs, buying gold stands out as a timeless tradition, symbolizing wealth and abundance. In today’s digital age, however, going into a jewellery store and sitting for hours on end […]
As the celebrations around Akshaya Tritiya evolve, the significance of purchasing 'true white' continues to hold great meaning as it symbolizes purity and auspiciousness.