Shruti Verma is an enthused entrepreneur with over 9 years of experience in the education sector. She holds Masters in International Business and International Marketing from University of Jaén, Spain and has a solid foundation in management and marketing, which has enabled her to lead the company to triumph on multiple occasions by employing pinpoint techniques. She has experience in all of the organization departments and currently oversees the execution and marketing for Skoodos and Skoodos ventures. She has a reputation for being a go-getter with a passion for egalitarianism and a head for business.

In an interview with EduKida, Verma talks about the mission, potential learners, how to select a right school and more

1. Can you provide an overview of Skoodos and its mission to bridge the gap between schools and potential learners in India?

Skoodos is the best school search aggregator in India that aims to bridge the gap between schools and potential learners. Its mission is to provide a comprehensive platform that connects parents and children with private schools based on their preferences and criteria. By leveraging technology and verified information, Skoodos strives to simplify the school selection process and empower parents to make informed decisions about their child’s education.

2. How does Skoodos simplify the decision-making process for parents when it comes to selecting the right school for their child?

Skoodos simplifies the decision-making process for parents by offering a user-friendly platform with advanced search features. Parents can search for schools based on specific parameters such as curriculum, facilities, location, and more. The platform provides detailed information about each school, including rankings, ratings, infrastructure, extracurricular activities, and fee structure. By presenting all the necessary information in one place, Skoodos enables parents to compare schools and narrow down their options effectively.

3. What unique features or services does Skoodos offer to assist parents in finding the most suitable school?

To help parents choose the best school for their children, Skoodos provides a number of useful tools and services. These include a microsite format that provides comprehensive information about each school, AI-powered matching to suggest ideal school matches based on a child’s needs, user ratings and reviews to gauge the experiences of other parents and students, and personalized support through the backend team to address any queries or concerns.

4. How does Skoodos ensure that schools receive equal opportunities to showcase their capabilities to the appropriate audience?

Skoodos ensures that schools receive equal opportunities to showcase their capabilities by providing a standardized platform where they can present verified information. The platform verifies the details provided by schools to maintain authenticity and transparency. This allows schools to highlight their strengths, such as their curriculum, faculty, facilities, and unique offerings, ensuring that they can effectively communicate their value to the target audience.

5. Can you elaborate on the role of Skoodos in empowering parents and students through information and guidance?

Skoodos is a pivotal tool for empowering parents and students through information and guidance. By providing verified and comprehensive data about schools, it equips parents with the necessary knowledge to make well-informed decisions about their child’s education. The platform also offers guidance and support throughout the school selection process, ensuring that parents and students can navigate through the available options confidently.

6. What strategies does Skoodos employ to enlist a wide range of schools in India and provide parents with diverse options?

Skoodos employs strategic approaches to enlist a wide range of schools in India and provide parents with diverse options. It actively reaches out to schools across the country, builds partnerships with educational associations and organizations, and leverages digital marketing and awareness campaigns to increase its reach. By attracting a diverse pool of schools, Skoodos aims to offer parents a wide selection of educational institutions to choose from, catering to various preferences and requirements.

7. How does Skoodos contribute to the visibility and recognition of schools based on the facilities they offer?

Skoodos helps schools get noticed for their excellent infrastructure, facilities, and extracurricular offerings by displaying comprehensive information about them all in one place. Skoodos helps parents learn more about the services provided by various schools and make well-informed decisions based on their individual preferences and needs by presenting this data in a standardised and all-encompassing format.

8. Could you share some success stories or examples of how Skoodos has made a significant impact in the Indian education landscape?

Skoodos has played a transformative role in the educational landscape by shifting the narrative, empowering students and parents to determine the best fit for their child’s education. We believe that each child is unique with their own special requirements and goals. Our platform enables parents to make informed decisions based on their child’s individual needs, aligning the educational experience with their specific aspirations. This approach ensures that the educational experience is tailored to the child’s requirements rather than fitting the child into a pre-defined mold. This shift in perspective has positively impacted the educational landscape in India, placing the needs and aspirations of students at the forefront.

9. What are the key responsibilities and accomplishments as the leader of Skoodos and Skoodos ventures?

As the leader of Skoodos and Skoodos ventures, my key responsibilities include shaping the overall strategy and vision of the company, overseeing operations, fostering strategic partnerships, and driving the growth and success of the organization. At the same time my key accomplishments include successfully launching Skoodos and establishing it as a prominent school search aggregator, receiving recognition through prestigious awards and accolades, and fostering positive relationships with schools and educational stakeholders.

10. How has your experience and expertise in the education sector contributed to the growth and success of Skoodos?

Skoodos’s rapid expansion and continuing success can likely be attributed in large part to my wealth of knowledge and experience in the field of education. Skoodos’ offerings, strategies, and commitment to revolutionising the education landscape in India have been shaped in part by my in-depth understanding of the needs of parents and students and my strong connections to educational institutions and organisations.