Tips to Empower Women Entrepreneurs This International Women’s Day
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As more women emerge as entrepreneurs, they need to keep digital payments and security front and centre in business planning. This International Women’s Day, Visa shares top tips for women entrepreneurs to embed secure digital payments and scale their businesses:
- Embed Security by Design: Train employees regularly on digital best practices and emerging frauds and make security an essential part of product planning and customer experience.
- Enable Secure Tap, Pay and Click Payments: Provide secure payment options like accepting EMVCo® chip-based contactless cards in stores and tokenized card payments online for faster, secure transactions that rely on encryption and biometric authentication.
- Use Secure Payment Gateways: Opt for trusted payment gateways that comply with industry standards like EMVCo® and PCI DSS (Payment Card Industry Data Security Standard), among others, and have multiple layers of security and encryption.
- Update Software and Devices Regularly: Invest in ensuring that all devices and software are updated to the latest versions, reducing business vulnerability to cyber threats such as malware, hacking attempts and data breaches.
- Stay Ahead with Account Monitoring: Keep a check on potential fraudulent transactions with real-time alerts from your banking and financial apps.
Adopting these tips can help power women build successful, trusted businesses, inspire and uplift communities.